BMW Group - Price & Profit Per Car

Automotive | Germany | February 15, 2014
Excel Sheet

BMW has increased production of its BMW-branded cars from 930,221 in 2002 to nearly 1.55 mil in 2012. Further 311,490 cars came from the MINI and 3,279 from Rolls Royce brands in 2012.

When using total sales and production as a guide, we get an average selling price of EUR 41,648 per car sold in 2012, only 4% higher than a decade ago. When applying Company's net profit in the same way, the Company makes a net profit of EUR 2,762 per car produced