As seen from the charts and numbers, the company has been getting under an increasing pressure from a cheaper competition. Production and sales of its cars as well as its market share on the key markets have been declining since 2010, a trend which has been reflected in the company's deteriorating profitability.
This is reflected in the number of employees working for the Company. In 2012, TPCA had 2,535 people, down 24% compared to 2008. However, the average staff cost increased in the same period by 10.4% to USD 2,870 per employee and month in 2012