From a growth company a decade ago, the Company has changed into a utility cash cow, in line with the majority of the telecommunications sector. From the peak of nearly CZK 65 bil, the Company's sales have been declining as market saturation and increased competition and regulatory pressure have been taking their toll. The profit in 2012 was 42% down compared to 2008.
The Company reacted with hefty cost cutting. Since 2005, nearly 38% of employees have been laid off. On the other hand, average staff cost increased by 46% in USD terms to USD 3,964 per employee and month in 2012