Ford market share reached 9.96 % in 2012 in New Zealand, according to company data. This is 7.47 % more than in the previous year.
Historically, Ford market share in New Zealand reached an all time high of 12.0 % in 2007 and an all time low of 9.26 % in 2011. When compared to New Zealand's main peers, Ford market share in Australia amounted to 5.46 %, 1.66 % in Indonesia, 0.830 % in Malaysia and 17.0 % in Philippines in 2012.
New Zealand has been ranked 9th within the group of 48 countries we follow in terms of Ford market share.
Ford is the fifth largest automaker in the world, with annual production of over 5 mil cars and 90 plants and facilities around the world.