Ford market share reached 5.54 % in 2012 in Switzerland, according to company data. This is 1.86 % less than in the previous year.
Historically, Ford market share in Switzerland reached an all time high of 8.90 % in 2001 and an all time low of 5.44 % in 2010. When compared to Switzerland's main peers, Ford market share in Austria amounted to 6.44 %, 4.87 % in France, 6.69 % in Germany and 7.08 % in Italy in 2012.
Switzerland has been ranked 27th within the group of 48 countries we follow in terms of Ford market share, 12 places behind the position seen 10 years ago.
Ford is the fifth largest automaker in the world, with annual production of over 5 mil cars and 90 plants and facilities around the world.